Political tensions in the process of mobilization-demobilization: The movement #YoSoy132

The aim of this paper is to highlight the main tensions of #YoSoy132 movement, emerged in Mexico in 2012 electoral process, and spread up to dozens of cities across the country.Despite the symbolic ANTI-BREAKAGE impact it had on the electoral campaign and in the soul of citizen groups, the movement did not achieve its immediate goals.It entered into a mobilization-demobilization dynamic, Pendants it concluded amid strong divisions in January 2013, and generated a period of contradictory resonances and expectations, into fragmented groups of activists in different parts of the country.